Charleston’s own celebrity chef team, Matt and Ted Lee, are launching a new cookbook with a bang. Their new cookbook, Simple Fresh Southern, hits shelves tomorrow, and they will be promoting it locally and nationally.

The Lee Bros. got their start in the culinary world after creating a mail-order catalog of Southern products. They later embarked on journalism, and currently write food pieces for publications like Martha Stewart Living, GQ, Travel + Leisure and the New

York Times.

Here’s where you’ll see the brothers around town, on TV and in magazines…

• Segment on the Today Show tomorrow morning
• Matt and Ted were tricked by the Food Network into a Throwdown with Bobby Flay, which will air Wednesday at 9 p.m.
• Book launch party at Williams Sonoma on Saturday, November 7 at 1-3 p.m.
• Book signing at Barnes & Noble Mt. Pleasant on Sunday, November 8 at 2 p.m.
• Country Living November cover story with Southern Thanksgiving recipes
• Coastal Living story on a Post-Thanksgiving Crab Crack
• Martha Stewart Show December appearance
• Appearance at Charleston Cooks on Monday, December 14

Want to get into the Matt and Ted Lee’s heads? Follow them on Twitter here.