The BookArc, an accessory for Apple computers made by Charleston-based Twelve South, has been selected by MacWorld as one of its top 38 Great Gadgets for 2009. The product is featured on the cover of the magazine’s current issue.
The BookArc, which was just released in August, is a metal stand that holds any Apple MacBook, from MacBook Air to the 17-inch MacBook Pro. The BookArc frees up desk space and creates a cleaner, less cluttered work area by allowing the MacBook to operate while in a closed vertical position.
“Our mission when we founded Twelve South was to create beautifully designed accessories exclusively for Apple computers,” said Andrew Green, co-founder and design principal of Twelve South. “To be recognized by the editors of MacWorld for the look and utility of the BookArc is an honor, and it confirms our belief that Apple computer users value and deserve smart-performing and well-designed tools that enhance their overall experience.”
“Along with a very cool design and improved ergonomics, the BookArc also boosts the performance of MacBooks when used with external monitors,” said Green. “When a MacBook is running closed in the BookArc, it will automatically dedicate 100 percent of its video memory to the external display – instead of splitting it with the built-in display. The result is a noticeable speed increase when working Photoshop, Aperture, iPhoto and other graphics-intensive applications.”
Twelve South was founded in early 2009 by Green, who is part of an East Coast industrial design team with backgrounds in Apple computer peripherals and global manufacturing. In addition to the successful launch of the BookArc, the company recently introduced the BackPack, a steel shelf that attaches to the back of iMac and Apple Cinema displays to hold items such as iPods and additional memory drives. TwelveSouth also makes a leather SurfacePad that protects and adorns the keyboard deck of MacBook laptops.