BeliefNetworks to Provide Forbes.com With Technology to Enhance Access to Relevant Content and Ads

Market Watch
September 9, 2009

BeliefNetworks, Inc., a leader in semantic intelligence and predictive analytics, announced today an agreement with one of the most trusted information resources for the world’s business leaders, Forbes.com to provide innovative technology that will serve semantically relevant display ad recommendations to its users and additionally to provide its users relevant content from other sites, blogs and real time Twitter conversations.

“As an online publisher, we are always looking for ways to enrich our users’ experience and engage our audience,” said Michael Smith, Senior Vice President and General Manager, Forbes.com. “BeliefNetwork’s technology allows us to leverage the high quality original content our audience has come to depend on with highly relevant advertising and breaking news and trends from across the web, blogs and Twitter.”

“We’re pleased that Forbes.com has chosen BeliefNetworks as an innovative and effective solution for their latest online enhancement. With our ability to make conceptually relevant content and ad recommendations in real time, we look forward to transforming the online experience at Forbes.com,” said Ted Tanner, BeliefNetworks’ CTO and Co-Founder.

About BeliefNetworks, Inc.
BeliefNetworks is a high tech startup founded in late 2007 by former Apple and Microsoft executives. BeliefNetworks applies revolutionary, patent-pending semantic intelligence and predictive analytics to enable web publishers and digital advertising companies to identify relevant themes and concepts on web pages, blogs, news feeds and databases and map those concepts to related content, ads and other digital assets. In addition to automating the discovery and recommendations of related content (such as news, videos, music, display ads and images), BeliefNetworks has also developed the unique ability to identify and recommend relevant related “Tweets” in real time.

BeliefNetworks is based in South Carolina with a sales and business development office in NYC and is funded by the Piedmont Angel Network (PAN). For more information please visit BeliefNetworks.net.

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